As with many other businesses, the key to running a successful grocery store is to sell high quality, attractive products while maintaining low operating costs. Installing LED strip lights for commercial refrigeration and food display helps increase profit margins by increasing product appeal while also lowering operating costs. Visual merchandising is known to have a strong effect on customer buying behavior, as shown in a study published by the International Journal of Engineering Science and Innovative Technology. The study found that 85% of customers sampled felt that attractive colors and lighting make them more likely to spend more time in a store. According to the researchers, respondents mentioned that effective lighting in particular helped them to “select the right products, reduce the time wasted and to feel relaxed” during their shopping experience. If you want customers to buy food, you must make the food look appealing. Many conventional forms of artificial light fail to accurately reveal colors as they would appear under natural sunlight — but LED lighting is not a conventional source of light. LED lighting: color as it was meant to be Advances in LED technology have vastly increased the level at which LED lights can faithfully reproduce colors. Think about the decision that goes into buying a fresh mango. If the lighting source renders the colors of the fruit drab and lifeless, it’s going to be a tough sell to get customers to fork over the cash for this pricey delicacy. However, imagine those mangos under bright, natural looking, evenly distributed LED strip lights, which reproduce the fiery reds and energetic oranges in the precise manner they would be rendered by tropical daylight. LEDs also make great accent lights to spotlight high-margin fresh food displays. Adding LED lighting to fresh produce displays...

Flexfire LEDs customer Don Bickley recently installed our ColorBright™ Natural White LED strip lights to provide task and ambient illumination in his unique travel trailer. Pleased with the product quality and service he received, Mr. Bickley felt inspired to write a rather thorough review on his blog. The review is part of a longer piece in which he provides great detail of his travel trailer LED strip light installation. We’ve excerpted some of it for you here below; head over to Explore With Don for his full review. Review Of Colorbright™ Natural White LED Strip From Flexfire LEDs, Inc.   I was creating a map board in my travel trailer (TT) and I needed much better lighting than what I currently had. This is a review on an LED light strip that I chose.   I installed the strip lighting under a cabinet for map board illumination in my TT cargo bay, and I installed 3 separate strips on the ceiling for general “room” lighting. At the bottom of this page is a link to my article detailing how I did this upgrade.   I never much thought of using LED strip lighting before, but I’m now solidly sold on the idea. The install went easily, quickly, and I’m very satisfied with the results.   There are many LED sellers out there, but I found FlexFireLEDs.com’s LED Lighting Specialist Ruy Lopes very informative and pleasant to deal with. Never once did he make me feel like I was wasting his time. He answered my questions, gave me advice, and guided me along.   After much research (as always), I decided on FlexFire LEDs’ Colorbright™ LED strip light; based on Ruy’s recommendation, but also on the specs. They have light strips for nearly any type of application, whether that be for recreational, household, outdoor, or commercial needs.   Other facts that persuaded me:...

Until relatively recently there was no such thing as a commercially available ultraviolet (UV) LED light. But as LED technology continues to develop and power densities increase, UV LED lights are expanding into the market and replacing more traditional alternatives. Ultraviolet (UV) light is an invisible form of electromagnetic energy (light energy) that travels at a higher frequency and carries more energy than visible light. UV lightwaves were originally called “chemical rays” when first discovered in the 19th century because of their ability to cause certain substances to change at the molecular level. Here are a few examples of the many applications for UV LED lighting:   Industrial and Cosmetic Curing UV curing is a process that uses UV light to instantly cure (or “dry”) inks, coating and adhesives through cross-polymerization of photosensitive materials. UV LED technology is emerging as an ozone gas- and mercury-free option for chemical curing with both industrial and cosmetic applications. Nail polish cures have traditionally been done using unregulated UV lamps, but controversy arose earlier this year over a study published in the Journal of the American Academy of Dermatology which reported a potential danger of skin cancer. The study found that LED lamps were much safer for this application, due to the lower frequency of UV light they emit. Analytic Tools Due to UV lighting’s ability to make certain materials visible to the human eye, it has been used for quite some time as an analytic tool. One common use for ultraviolet light sources is checking UV watermarks to validate currency, or identifying bodily fluids in forensic crime scenes. Scientific and Biological A 2012 study published in Applied Entomology and Zoology showed that UV LED lights were an effective method for dealing with the West Indian sweet potato weevil. This disagreeable insect...

Straight from the pages of science fiction, a team at King’s College in London has reversed paralysis using stem cell neurons treated with blue LED light. The trials took place in April of this year, during which scientists were able to restore muscular function in the formerly paralyzed legs of mice. The Wall Street Daily recently followed up with a report confirming the vital role that LED light played in this experiment. Additional testing is now being done to create a usable model for human trials, and time will tell if indeed LED light beats paralysis for good. The team used stem cells that contained neurons with a unique twist – a light sensitive gene that has the same biological structure as marine algae. These specially engineered cells were implanted into the exposed nerves of a paralyzed mouse, and then things really got interesting. The cells were exposed to blue LED light, and this triggered a connection between the nerve and the muscle, which essentially reverses paralysis. Scientists were able to adjust the intensity of the muscle’s contraction simply by varying the duration, intensity, and frequency of the LED light flashes. This procedure shows promise for restoring muscular function in individuals who suffer from spinal cord injuries and motor neuron diseases. Further, it is a dramatic improvement over existing paralysis treatments that use electrical stimulation, which are often painful and cause rapid muscle fatigue. In practice, this will basically be a tiny optical pacemaker that has a blue LED light built into it. The implanted pacemaker will consistently flash light onto the special neurons, thus allowing normal muscular function. The team at King’s College plans to develop this pacemaker within the next five years....

“LIGHT reveals the glories of the external world and yet is the most glorious of them all. It gives beauty, reveals beauty and is itself most beautiful. It is the analyzer, the truth-teller and the exposer of shams, for it shows things as they are.” Edwin D. Babbitt, Principles of Light and Color While interior design plans give plenty of attention to wall paint and floor colors, lighting plays a critical role that is too often overlooked. Color and lighting influence our psychological functioning and well-being on a day-to-day basis, and understanding these influences is important when creating “human-centric” spaces. Designers have been using advanced color knowledge in this way for years, and the customizability of LED lighting now allows them to do the same with light. Let’s take a closer look at LEDs and the psychology of light and color. Humanity’s fascination with color has been with us since the dawn of civilization, with different colors used to symbolize and express various moods in ancient artwork spanning from Greece to Tibet. Color theory can be somewhat subjective, as certain colors elicit varying reactions in individuals based on personal preference and cultural backgrounds. It’s a truly interesting scientific field, and a great deal of thought has gone into exploring the psychological effects of color. One way of comparing colors in the visible spectrum is to divide them into “warm” and “cool” categories. The warm colors include red, orange, and yellow—think of the sun setting on the beach, or maple leaves strewn across the yard in early fall.  These colors generally convey passion, positive energy, enthusiasm and happiness. In contrast, the cool colors include green, blue and purple—think of a solitary walk on a full moon night, or the depth of the ocean sea beneath a sleeping fisherman’s boat. Those colors convey...